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Deregulation of electricity in Texas gives you greater control over the rates you pay.

The choice is yours

The short answer is that deregulation gives you more choice. 

Choosing from more than 100 retail electric providers offering different plans, you can pick the rates that suit you best. It gives you more control over how much you pay to keep your home cool during the hottest months.

Deregulation also encourages innovation across the state's network and fosters new types of electricity generation - including solar, wind and hydro.

Why Deregulation?

Get started on your enrollment today

The electricity system in Texas is made up of three important parts: generation, retail supply and distribution. 
And these areas are all overseen by the ^<a style="color:#4096b7" href="https://www.ercot.com/about" target="_blank" rel="nofollow">Electric Reliability Council of Texas (ERCOT)</a>^, which looks after roughly 90% of the state's electricity.

How does it work?

Generation companies (Independent Service Operators [ISOs]) are the organizations who generate the electricity that feeds into the Texas grid - using a range of renewable and non-renewable sources to meet consumer demand.
<br/>^<a style="color:#4096b7" href="https://content.next.westlaw.com/practical-law/document/Id4cf18aaf3ad11e28578f7ccc38dcbee/Independent-System-Operator-ISO?transitionType=Default&contextData=(sc.Default)&firstPage=true&viewType=FullText" rel="nofollow" target="_blank">Independent System Operators</a>^(ISOs) are organizations that coordinate regional energy transmission to ensure access to the electric grid and a reliable electricity system.

Electricity Generation

Retail Energy Providers (REPs), like Shell Energy, are the companies that you purchase your electricity from, and the ones who send you a bill each month based on your usage. They generate electricity or buy electricity wholesale to sell on to you, while also giving you a point of contact for any account needs.

Retail Supply

It's easy to think this is covered by your retail supplier, but it's not. Distribution from the grid and the maintenance of the poles and lines that carry electricity to your home is looked after by your local Transmission and Distribution Utility (TDU). REPs simply pass on any charges from the TDU, which you'll see on your bill.

Physical Distribution

Make the most of your right to choose your electricity supplier

Whether you're looking for competitive rates, effective charging for your electric vehicle, or even a way to make the most of the solar panels on your roof, we have a renewable electricity plan for you.

A simple switch for your home

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Deregulation Explained

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